Leadership through Eyes of a Coach...Alan Booth

Thursday, May 7, 2009

"COACHING" IS A BAD WORD

Most of you who are or have been my clients rarely call me a coach but usually refer to me as a consultant.

I have figured out why that is; a “coach” could be misinterpreted to mean “As your leader, I have a significant enough challenge to have to engage this coach-guy. Almost like admitting one is seeing a therapist. Ouch!

But the bigger problem for me is how to inform people what I do, rather HOW do I help leaders achieve key goals they struggle with? So what is the word for the skills of being a consultant, coach, advisor, trainer, mentor…using all in a typical day with a client?

My newly found colleague, Sue Melone of BoldTrek, Inc. says she just tries not to use the wordcoach.

I guess I am back to talking only to the challenges I help resolve: getting greater focus on the most critical business imperatives, getting others to aligned to those imperatives and increasing the effectiveness of engaging with one’s organization that people work with an owner mindset.

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