IMPORTANCE OF BRANDING YOURSELF

After intense listening to others introduce me at meetings, I began to hear what made me unique.

It was not my title, profession or who I worked for.

But I found at cocktail parties, people were interested in how I get CEO's more competent keeping focusing their staff on what is most important. To be forward thinking [strategic] rather than reactive to what challenges are in front of them

Last Sunday night we were at a friend's house for dinner.  Many were small business owners.

The last thing they would want to hear is that I am an Executive Coach. Likewise, it didn't matter to me what profession the guests represented.

So I talked about a 2nd generation owner who hated having his son in the business and the opposing view of the son's mother [spousal stress].  That is chaos, stress and exhausting.

What made compelling conversation was when and how we can stop parenting our kids. In public companies it is the same thing but labeled as managerial power.

So..."Alan, what is it you do? In family businesses I coach to reduce chaos, stress and exhaustion."

Thus begins my brand.

Myths of Coaching

When I asked 10 executives what their perception of the coaching process is, I received 8 different answers.

 "How do you select an executive coach?"

Best answer: experience a coaching session before selection!

Subsequently, I am offering a 30 minute coaching session to create that experience

 To do so, simply email me at:

AlanBooth@mags.net

Where to Start with the Leadership Team?

The Leadership Indextm Identifying Actionable Opportunities Within a Firm's Leadership Team

AlanBoothCoach LLC

CEO Blind Spot

With a recent client who is CEO of a medium size financial services firm, he announced to me that 3 key high performing people have resigned.

He did not have a clue about their situation. His managers didn't have a clue.

Who are the next most vulnerable high performing people likely to jump ship. No clue!

How did we fix?

1.  Created a culture of "OWNER MINDSETS"

2.  Provided greater clarity of expectations

3.  Shift from reacting to issues to one of anticipating future challenges.

The top's obligation is to know what people at the bottom are saying. [and what their clients are saying]

Announcement Practice Change

My Executive Coaching practice has evolved to teaching executives how to coach their staff and teams.

The process involves coaching techniques so executives become acutely aware of how their messages are received, communicating by picking up of non-verbal queues such as facial expressions and body language.

We focus on real situations where coaching is a viable solution. For example, one of my clients is stuck on how to eliminate any late shipment to Fortune 50 companies. He is learning effective ways to effectively communicate with his COO...and in turn how that person can get results from his team.

Best Coaching Candidates

Who are the best candidates for Executive Coaching?

The people who gain the most - personally and with high impact on business outcomes.

Leaders who feel they are not meeting their own expectations rank #1 for my

clients over the past 10 years, 

They have the desire to reflect on where they currently are and where they want to get to. The executive, with the help of the coach, builds a road map to meet this desire.  Note that coaches do not build that road map - the executive does! That way he owns his own destiny.

They know what hurdles they will need to jump over, what motivates them and uses the coach to be a sounding board. 

Take Bob, a second generation CEO of a mid-cap business. One day a key staff member told him that he believes Bob does not think he is worthy of his position.  Bob, "how did I miss this after spending so much time connecting with my staff?"

That was the trigger for him to seek help.  He was not satisfied having a culture that hides unhappy people who he can learn from.

Teaching Executives to Coach

ANNOUNCEMENT

My Executive Coaching practice has evolved to teaching executives how to coach their staff and teams. The process involves coaching techniques so executives become acutely aware of how their messages are received, communicating by picking up of non-verbal queues such as facial expressions and body language. We focus on real situations where coaching is a viable solution. For example, one of my clients is stuck on how to eliminate any late shipment to Fortune 500 companies. He is learning effective ways to effectively communicate with his COO...and in turn how that person can get results from his team.